On week 4 , all activities were challenge things for me because it had something that had hide behind something. On the other hand , it had become experience that should be remembering.
My teacher started with 2 fantastic questions. It included “What do you wear?” and “What do you think you wear?”. We took part in discussion group and shared idea. In my view, It had something that hided with 2 question. It was “PRODUCT VALUE”. Product value was consumer’s emotion such as Trendy, Smart, Cool, Modern, Stylist and Hot.
After that I watched VDO about “Victroria’s secret”. It was wonderful. I felt everybody that involved with Victroria’s secret was important; moreover, I known about manufacturing process which was very complicated. Every manufacturing process was important because they would like to give the best thing to consumers. Besides, I can guess positioning of Victroria’s secret. In my view, positioning of Victroria’s secret was prominent style that was different from other brands. I noticed from all presenters who wore Victroria’s secret goods and walked around stage.They were Sexy and Trendy.
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